hanging in the kitchen and made the mistake of asking how
much it cost. Mary lovingly reminded me that I never scrimp
on the cost of woodworking tools, or new computers, or a
new golf club. Her point is well taken. Investing in the
right tool for the job is always a good idea! When it comes
to our tools, we want the best.
Except. when it comes to tools for the mind.
Whether it's audio programs or books, or classes or
coaching, as a society too often we "can't afford it". How
many of us will invest in a new laptop, a vacation or new
barbeque grill (I recently bought one) but then look at the
cost of a book and convince ourselves that we can't afford
it, and if we bought it, we "wouldn't have time" to read
it?
We all know that we live in the "information age" and that
continuous learning is the key to the future, and yet as a
practical matter, we are "too busy".
I recently talked with a colleague who coaches real estate
brokers and she noted that her most productive clients
"constantly" listen to audio programs. She noted that "if a
person will not (listen to tapes), I don't think they are
coachable. Listening to tapes is the LEAST they can do to
increase their income potential. If they won't do that, I
won't coach them."
I agree.
We all have areas where we MUST improve our performance.
Whether the challenge is in our careers, our families, our
fitness, communication skills or a hobby, staying where we
are is no longer an option. The world is moving too quickly
and changing too fast. We must improve our skills on a
daily basis.
Fortunately, this is not difficult. What's difficult is
finding time to DO more stuff, but I am not talking about
that. In fact, my point is that we should be doing LESS,
but doing it better, smarter and with more joy. Too often,
we confuse activity with productivity, and they are NOT the
same thing!
There is a old story that one of Henry Ford's early
production lines broke down and after his staff had tried
everything they could think of to fix it, he called a
specialist, who found the problem and fixed it in a few
minutes. Later, he sent Ford a bill for $10,000, which was
a fortune at that time.
Ford refused to pay it, claiming it was far too much for
ten minute's work, so the specialist revised his bill to
read, "Repairs, $10. Knowing HOW to do the repair, $9,990."
Ford quickly paid the bill.
Knowing what to do, when and how to do it, pays off!
One of the great ironies of our age is that for the first
time in history, survival is rarely a question. We have
food, clothing and shelter in abundance and are free to
spend our time pursuing other things. The question becomes,
what will you do with your one and only, marvelous life?
Will you collect things, or memories? Will you pursue more
and better "stuff", or a better life?
In Thomas Leonard's memorable phrase, the choice is between
creating a life or building a lifestyle.
Author: Philip Humbert
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